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Chiropractic Care for a Better Workforce: Wall Street Journal Ad
Friday, 13 September 2019
Wall Street Journal ad better employee health chiropractic
An ad in the Monday, Sept. 9 Wall Street Journal encouraged its employer readers to "Boost Employee Health and Productivity with Chiropractic Care."  Sponsored by the Foundation for Chiropractic Progress (F4CP), the ad reports, "Employers of all sizes are incorporating chiropractic care into their corporate benefits package to:
* Improve employee health and wellness
* Boost productivity levels
* Increase employee retention
* Save money
* Offer employees a drug-free care option 
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September is National Drug-Free Pain Management Awareness Month
Tuesday, 10 September 2019

September welcomes National Drug-Free Pain Management Awareness Month. The Foundation for Chiropractic Progress has put together a full-scale marketing plan to effectively market drug-free chiropractic care as a safe, effective, first-line approach to manage pain. Resources include ready-to-share social media postings and infographics, proclamation requests and instructions on how to implement these tools in your local community. Your ability to market chiropractic at the ground-level will help to generate increased public education and utilization of chiropractic care as the primary option to manage pain prior to utilization of prescription and over-the-counter pain relievers. View the roadmap and learn more.

A Look Back at The National by FCA
Thursday, 29 August 2019

It is hard to believe the world's largest event for chiropractic was held just last week. The National by FCA had a record-breaking year bringing together over 4,000 attendees and 400+ exhibits together for quality education, collaboration and a celebration of the profession. Over 100 notable speakers represented the industry covering technology, mobile and house calls, research, technique, veterans, female athletes and national/international issues and solutions. Attendees also had the opportunity able to take their learning off-campus with a class visit to the NBA’s Orlando Magic training facility. The event honored multiple achievements including:

  • historic announcements by Foundation for Chiropractic Progress,
  • a DC of the Year Award presented to Dr. Jerry True,
  • a Convention Honoree Award given to Dr. Joseph Ciccarello,
  • an Impact Award honoring Paul Lambert, JD and
  • ChiroHealthUSA awarding the largest achievement-based scholarship, The Foxworth Family Chiropractic Scholarship, to a well-deserved student. 

Save the date for next year, August 27-30, 2020.

Foundation for Chiropractic Progress to Air Commercials During the Olympics
Thursday, 29 August 2019
Foundation for Chiropractic Progress chose The National,  a top meeting place for the industry, to announce two historic events for chiropractic. The first is the upcoming 125th celebration of chiropractic. As part of the celebration and through collaboration with the National Board of Chiropractic Examiners, chiropractic will unite with the 2020 Tokyo Olympics to debut five 30-second commercials. Read more on this incredible news...
Moving Chiropractic Across America
Thursday, 15 August 2019

The Foundation for Chiropractic Progress is Moving Chiropractic Across America with a brand-new campaign featuring national billboards, train wraps, in-flight magazine advertisements and more. 

Florida Chiropractic Association has partnered with F4CP to launch two brand-new billboards in Orlando. The first billboard, "Pain Changes Everything," has been installed for a four-week placement in August on McCoy Road. The heavy traffic from tourists and locals will benefit and attendees flying in to The National will be able to see the billboard on their way to the hotel. The second billboard will be active during September.

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